Operations & Growth Systems Strategist
I help coaches, course creators, consultants, and growing online businesses streamline their operations, automate repetitive processes, and grow through strategic Meta advertising.
Work with me on one focused area or a combination of services based on what your business actually needs.
01Sound familiar?
Your business is moving forward, but behind the scenes, things may feel harder to manage than they should.
You need to understand what is creating the friction, what should be fixed first, and what kind of support will make the biggest difference.That is where I come in.
02Three ways to move forward
Operations, automation, and advertising work together. You can start with one service or combine them around your priorities.
I help bring structure to the people, projects, processes, and priorities behind your business so work moves forward with greater clarity and less dependence on you.
Project and launch coordination · Workflows and SOPs · Team accountability
Your business has outgrown informal processes and you need stronger structure, coordination, and accountability.
TOOLS I WORK WITHAsana · Airtable · GoHighLevel · Kajabi
I help reduce unnecessary manual work by improving workflows, connecting platforms, and introducing AI or automation where it solves a real business problem.
Workflow automation · Connected platforms · AI knowledge systems
You or your team keep repeating the same steps, leads are slipping through gaps, or your systems create more work than they remove.
TOOLS I WORK WITHGoHighLevel · Zapier · ConvertKit · Kajabi · Airtable · Claude · Lovable
I approach Meta Ads through research, customer understanding, creative strategy, structured testing, and data, not simply campaign setup.
Research and strategy · Creative direction · Testing and optimization
You have a validated offer and want a stronger advertising strategy, clearer testing priorities, and more informed decisions.
TOOLS I WORK WITHMeta Ads Manager · Meta Business Suite · Meta Ad Library
The tools listed are examples, not limits. Working across platforms has made it easier for me to learn and navigate similar tools—and choose what fits your business.
Let’s Talk About Your BusinessWhat It Looks Like When You Say Yes
The solution should fit your business,
not the other way around.
Working together could look like:
03Selected Work
Real campaign evidence, operational thinking, and confidentiality-safe systems demonstrations.
3 Lead-Conversion Campaigns
Generate a consistent volume of leads for a masterclass funnel introducing prospects to a high-ticket online course.
I led the campaign from research and strategy through targeting, setup, creative direction, and ad copy. I managed ongoing testing, optimization, and reporting to refine lead acquisition.
Generated 10,924 website leads at an average $2.55 cost per lead across $27.8K+ in ad spend, reaching more than 1.2 million accounts.
TOOLMeta Ads Manager
A multi-stage digital course launch required coordination across content production, marketing, platform setup, the customer journey, launch execution, and post-launch activities.
I organized the launch into clear phases, priorities, deadlines, dependencies, and responsibilities, creating one centralized workflow for coordinating the moving pieces.
Created a more organized launch process with clearer visibility into priorities, ownership, progress, and next steps.
TOOLAsana
SYSTEM DESIGN / PORTFOLIO DEMO
A clear place to ask.
Responses based on an admissions library.
Information in one accessible experience.
System illustration · Not a live interface
Demonstrate a clearer way for prospective students and parents to find admissions information without searching through scattered resources.
Designed a confidentiality-safe demonstration connecting an AI question-and-answer experience with a structured college-admissions knowledge library.
A self-service knowledge experience demonstrating how AI and organized business information can work together.
TOOLSClaude · Lovable
Recreated portfolio demonstration. The original client implementation is confidential.
04The SCALE Method™
A practical framework for finding the right next step. We use the stages relevant to your business—not a rigid package you have to fit into.
01 / THE SCALE METHOD™
Identify what is slowing the business down, creating unnecessary work, or limiting growth.
02 / THE SCALE METHOD™
Turn the findings into a focused plan based on your goals, priorities, and resources.
03 / THE SCALE METHOD™
Improve workflows, clarify responsibilities, connect systems, and automate where it makes sense.
04 / THE SCALE METHOD™
Put the plan into action through operations, systems, launches, Meta Ads, or the right combination.
05 / THE SCALE METHOD™
Review what is working, learn from the process and data, and improve what needs attention.
The goal is not to make your business look more sophisticated.
It is to make it work better.
05Meet Kris
BASED IN THE PHILIPPINES
Certified Meta Ads StrategistFAMA PH Elite
I’m Krisfelle Dyan Aljibe, an Operations & Growth Systems Strategist based in the Philippines.
I’ve been working since 2014, first as a college instructor and then as a department chairperson from 2018. That experience made coordination, structure, and accountability a familiar part of my work.
Since 2021, I’ve supported online businesses as a virtual assistant, working across business operations, systems, and marketing support. Today, I bring that experience together through Business Operations, AI Automation, and Meta Ads.
I like understanding how the pieces fit: why a process exists, who depends on it, and what could make it work better.
Because technology should simplify your business, not give you another dashboard to babysit.
Kris.06In their words
She helped us create a clear system and SOP for the whole onboarding process… Now our process is much more organized and easier for the team to follow. We have clear steps, we know what needs to be done, and it helps us save a lot of time and avoid confusion.
“I’d explain something once and she would not only understand it but apply it right away, often improving the process on her own.”
“She organizes my brain (seriously quite the task), understands where you all are headed, where to find things, and how things work around here.”
“You are doing amazing on Project Coordination! Keep up the good work! I appreciate you.”
07Let’s find your next step
You do not need to diagnose everything before reaching out.
Tell me what is happening, what you are trying to accomplish, and where the business currently feels stuck. I will help determine the most relevant next step and whether I am the right person to support it.
Let’s connect on LinkedIn